Series of selling points

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Possible Answers: SPIEL.

Random information on the term “SPIEL”:

Going Cardboard: A Board Game Documentary is a 2012 documentary about the American adoption of German-style board games, and includes coverage of the 2009 board game event Spiel in Essen, Germany, as well as interviews with many prominent game designers. The film was written, directed and produced by Lorien Green, who was introduced to board gaming by her husband,[1] and the film was financed through the crowd funding service Kickstarter.[2][3]
Taken from Wikipedia